Building a fundraising strategy isn’t easy… that’s where we come in.

From Pitch Deck to Term Sheet, our team brings decades of experience building fundraising strategies for pre-seed, seed, and Series A rounds.

Our approach

It’s more than just a pitch deck - that’s the easy part.

We build comprehensive fundraising strategies that will stay with you from this round through to future rounds. Since no two startups are the same, we focus on understanding you and your startup to tailor your fundraising strategy to best fit your needs of today and future rounds.

What goes into a fundraising strategy?

Most founders approach fundraising as “what’s needed, now” and end up building one-time approaches. We disagree - you should consider where you are today and where you’re going this year, next year, and in 5 years. A comprehensive fundraising strategy should include both tactical and strategic elements that build on each other to achieve scale.

A modern approach.

Our team works with you to build goals (and the growth plan to get there) that will be supported by a funding strategy. We partner with clients to push their thinking and provide the insider knowledge to know how to prepare, pitch, and land funding for each stage of growth and development.

Our Services

We tailor our approach to uniquely fit your needs. We prefer building a holistic fundraising strategy with clients, but are happy to help with specific sections if you already have some areas covered.

  • Your pitch is your story. We’ll work with you to develop both what your story is AND how you tell your story. Whether you’re new to pitching or have done it before, we’ll hone both the content and your ability to deliver the content. Everyone knows the components of a pitch, what matters is the quality of those components and that’s where we’ll focus.

  • Employee stock options, dilution, cash flow, use of funds… these are some of the tricky components that you need to get right, especially early on. We focus on scenario planning to ensure you have the right balance of what investors would be looking for without putting you in a precarious situation down the road.

  • It all begins with an idea - but how to you build that into a scalable, investable business? Your financial model will help tell that story - where you are today, where you’re going, and what help you’ll need to get there. Building pro-forma P&Ls not your strength? We’ve got you covered.

  • How do you find investors and what does the right investor look like for you? This journey starts looking inward to see what you might need the most help with. We believe finding the right investor will bring you more than capital. We’ll help you build a targeted plan for finding investors, building credibility, and landing deals.

Fundraising Articles

Weekly articles to make fundraising less intimidating (yes, they’re free)

Not ready to fundraise, but want to learn more about fundraising on your own?

Check out our fundraising course on Distillable!

Start your funding journey, today.